How to Create “The Barbershop Dental Experience”

Jacob Berger, DMD Dentist, Regional Doctor Mentor of Operations at Heartland Dental Dr. Jacob Berger has been a practicing dentist at Smiles at Lakewood Ranch in Bradenton, FL, since 2006. The Heartland Dental-affiliated practice grew rapidly, becoming one of the most successful de novo launches in Heartland's history. Dr. Berger has become part of the regional leadership team at Heartland, testing new technologies, recommending implementation strategies, and mentoring doctors and team members. Dr. Berger attributes some of his success to his people skills. He put himself through college working as a barber and the lessons he learned from talking to people of all walks of life helped him develop the soft skills he now uses in the dental practice. He mentors Heartland colleagues on DiSC profiling, building rapport, and creating trust with patients, which in turn increases case acceptance. Dr. Berger is a member of the American Dental Association, Hispanic Dental Association, and American Academy of Developmental Medicine and Dentistry.